In an effort to become more sustainable, Swedish furniture company IKEA is buying back used furniture that people no longer want. With the initiative that’s planned to be launched around Black Friday, customers can take their furniture back with vouchers valuing up to 50% of the original price of the furniture.
“By making sustainable living more simple and accessible, Ikea hopes that the initiative will help its customers take a stand against excessive consumption this Black Friday and in the years to come,” the company said of their new sustainable initiative.
The products will be evaluated and then offered a voucher depending on the condition of the furniture they brought in. A 50% voucher is given to products that are “as new” and have no scratches. The more scratches a piece has, the less a customer can get in vouchers. Minor scratches get a 40% voucher and “well used” items get 30%.
IKEA says that the initiative will be rolled out in 27 countries and applies to furniture that does not contain upholstery. Anything that cannot be bought back will end up being recycled. They also ask that anything being resold is brought back fully assembled.
This green strategy has been tested out in cities in Scotland like Edinburgh and Glasgow and it’s a part of their plan to be a company that reuses and recycles their products — or a circular business — by 2030.